The Mother&Baby Awards 2021 UPDATE!  

What a year it has been so far and with the coronavirus pandemic still hanging over our heads we want to make sure that we still celebrate the amazing products out there in the parenting world! Now in our 27th year we are still the one parenting award everyone wants to win. A Mother&Baby award means that your product is TRIED, TESTED and TRUSTED by real mums. It means a mum can trust your product to make her life easier. It means your product will help her achieve her parenting dream. It means she’ll click on that BUY button. That is why taking home a Mother&Baby Award makes such a difference to your business.

Shortlist announced on 5th October 2020

We have been busy this year getting all the products in from your entries and tested with our army of mums, in trying times, which is why we have been delayed in announcing the shortlist.  However, look out on our website and in your inbox as we will be announcing the awards on the 5th October.

Winners announced on 24th November 2020 – Register Now!

The winners of the 2021 Mother&Baby Awards will be announced in a new format this year on the 24 November 2020 at 4pm GMT– The Mother&Baby Virtual Ceremony. You will need to register HERE to watch this!  As there are no table costs to attend this year – you are invited to watch this event at no cost.  Our awards sponsor ASDA wish you an enjoyable virtual awards event.
 If you have any amendments to your registration or you have any queries - please do not hesitate to contact the Mother&Baby Awards Events Team on

Good luck!

The Mother&Baby Awards team

P.S We have had so many entries this year which has been amazing, and our testers and teams are loving them! Thank you again for your support. Entries for the 2022 awards will open up in March 2021 at