This category is for products specifically designed for newborns age 0-4 months, and can include unique newborn nappies, swaddling wraps, infant-carrying car seats etc. Testers will be looking for products that have gone that extra mile to help mums with a newborn. They will focus on why the product works for a newborn, its innovation, design, user friendliness and above all that baby is comfortable and happy using the product.

Number of samples needed: 10

What to include in the package to testers: Please ensure you include instructions, if relevant, and make sure you include information on why your product is innovative and what makes it a great product for newborns. Please also highlight any points of difference between you and your competitors on the market.

You will be contacted to arrange delivery of your samples to testers once you have been matched. Please note this happens in order of submission.